ADVERTISING

Gillette

uArt iPhone application

Agencies: BBDO Proximity

Description

Gillette iPhone Application / uArt is a new iPhone and iTouch app developed by Gillette. Just take a picture of you or a friend, add a beard, and shave it into any facial hairstyle you want.
Sr. Creative Director: Jon Krevolin (BBDO New York);

This professional campaign titled 'uArt iPhone application' was published on May 01, 2009. It was created for the brand: Gillette, by ad agencies: BBDO and Proximity. This Digital medium campaign is related to the Health industry and contains 1 media asset. It was submitted over 15 years ago.

Credits

iTunes URL: http://itunes.apple.com/WebObjects/MZStore.woa/wa/viewSoftware?id=312349913&mt=8
Advertising Agency: BBDO, New York, NY and Singapore / Proximity Singapore, New Zealand, Toronto, Canada
Executive Creative Director: Jack Neary (BBDO New York)
Art Director: Jason Hirsch/Melinda Ward (BBDO New York)
Copywriter: Tommy Troncoso (BBDO New York)
Chief Creative Officers: David Lubars/Bill Bruce (BBDO New York), Danny Searle (BBDO Singapore)
Digital Creative Director: Jon McKenzie (Proximity Singapore)
Senior Interactive Art Director: Edwin Poh (Proximity Singapore)
Design Director: Craig Duffney (BBDO New York)
Designer: Tim Lahan (BBDO New York)
Associate Director of Production: Heather Steinberg (BBDO New York)
Associate Producer: Lindsay Brady (BBDO New York)
Account Team: James Stephens (BBDO New York)
Mobile Technology Planner: Peter Watling (AIM Proximity New Zealand)
Head of Digital Strategy: Douglas Lin (AIM Proximity New Zealand)
Producer: Joanne Gilchrist (Clemenger BBDO New Zealand)

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