The Humane Society of the United States
Trapped in the Margins
Schools: Southern Methodist University • Temerlin Advertising Institute
Description
Our campaign, for The Humane Society of the United States, focuses on raising awareness for caged chickens. Countless chickens across the US never even get a chance to spread their wings. We hope to call attention to the overcrowding in the animal industry, and get mistreated chickens the help they so desperately need and deserve.
This student campaign titled 'Trapped in the Margins' was published in United States in December, 2024. It was created for the brand: The Humane Society of the United States, by ad schools: Southern Methodist University and Temerlin Advertising Institute. This OOH Outdoor and Print media campaign is related to the Other industry and contains 5 media assets. It was submitted 2 days ago.
Credits
School: Southern Methodist University
Art Director: Emma Georghakis, Nicole Zimmer
Copywriter: Emma Georghakis, Nicole Zimmer
Professor: Willie Baronet