Ticket To Dream
Description
This spot follows two Canadian journeys across time: a young couple moving to Canada in search of a brighter future and an athlete determined to achieve her Olympic dreams, beautifully capturing their shared resilience as they overcome obstacles to realize their dreams. The two narratives run in parallel before coming together to reveal an unexpected twist, capturing how one Canadian dream can make another.
This professional campaign titled 'Ticket To Dream' was published in Canada in July, 2024. It was created for the brand: Air Canada, by ad agencies: FCB and FCB Canada. This Film medium campaign is related to the Travel and Tourism industry and contains 1 media asset. It was submitted 10 months ago.
Credits
The Creative
Client: Air Canada
Campaign Title: Ticket to Dream
Category: Airline
Medium/Media: TV, Cinema, Web, Social, In-flight Entertainment
Length/Size: 2m30s, 90s, 60s,30s, 15s
Client: Air Canada
VP, Brand: Andrew Shibata
Sr. Director, Brand Strategy and Content Marketing: John Xydous
Sr. Manager, Brand Content Marketing: Annie Couture
Manager, Brand Content Marketing: Anda Marciuc
Director, Brand Marketing – Quebec and Aeroplan: Martine Boulerice
Senior Manager, Sponsorship Marketing: Veronique Poulin
Manager, Sponsorship Marketing: Natalie Nitsotolis
Creative Agency: FCB Canada
FCB Toronto:
Chief Creative Officer: Nancy Crimi-Lamanna
Executive Creative Director: Jeremiah McNama
Associate Creative Directors: Sally Fung & Sara Radovanovich
VP Content Lead: Ravi Singh
Account Director: Rose Noble
Account Executive: Joe Aparna
Senior Producer: Franca Piacente
Strategy: Shelagh Hartford
FCB Montréal:
VP Creative: Sylvain Dufresne
Account Director: Erin Brown-Vandecruys
Associate Creative Director: Alexandra-Julie Poirier
Copywriters: Nicolas Baudry & Pierre-Luc Loranger
Broadcast Producer: Anick Rozon
Production Company: Scouts Honour
Director: Kevin Foley
Executive Producer: Simon Dragland
Director of Photography: Christopher Lew
Service Company: Moonlighting SA
Post-Production: Nimiopere
Editor: Graham Chisholm
Assistant Editor: Laura Corredor
Executive Producer: Paula Hicks & Jenna Edwards
Colour: Alter Ego
Colourist: Wade Odlum
Executive Producer: Jane Garrah
Online Artist: Tantrum Post
Online Artist/Creative Director: Dominik Bochenski
VFX Producer: Rebecca MacKillop
CG Lead: Dominik Wojarowicz
CG Artist: Marie Kubo
Compositors: Piers Larchet, Dan Ciancone & Davide Di Santo
Compositing Assistant: Bala
Designer: Hayoung Na
Animator: Ale Martins
Music & Sound Design House: Pivot Audio
Executive Creative Director: Guy Amitai
Producer: Neil Devlin
Composer: Fleur Han
Sound Designer: Sarah Neumann
Mix Studio: Cult Nation
Music Producer & Sound Engineer: Tanguy Meunier
Producer: Melissa Hassing
Composer: Sam Avant
Sound Engineer: Rene-Pierre Guerin
