ADVERTISING

Monster Notebook

The only Monster that kids are not scared of.

Agency: RED and GREY

What’s better than being among technology giants is to be in the heart and dreams of a child. Monster Notebook The only monster that kids are not scared of.

What’s better than being among technology giants is to be in the heart and dreams of a child. Monster Notebook The only monster that kids are not scared of.

Description

Monster Notebook's new TV campaign is inspired by parents and kids showing their love via sharing the drawings of their dreams about the brand and their products on social media.

While drawings of the Monster Notebooks in children's dreams are shared organically on social media, Red and Grey Advertising Agency turns this insight into an emotional film.

The film shares brand’s “What’s better than being among technology giants is to be in the heart and dreams of a child.” message to audience in a heartwarming way. It tells “The only monster that kids are not scared of is the Monster Notebook” motto through the story of “the monster under the bed”.

This professional campaign titled 'The only Monster that kids are not scared of. ' was published in Turkey in October, 2022. It was created for the brand: Monster Notebook, by ad agency: RED and GREY. This Film, Integrated, and Print media campaign is related to the Electronics, Technology industry and contains 2 media assets. It was submitted over 2 years ago by Chief Creative Officer (CCO): Cem Batu of RED and GREY.

Credits

Advertising Agency: RED and GREY
Director: Çağın Dizdar
DOP: Emre Tanyıldız
Production Company: Hacıyatmaz Film
Music: Oğuz Kaplangı , arranged by Serkan Çeliköz, Vocals by David John Hogg.
Brand Marketing Team: Göktuğ Okan Oğuz, Bahri Uysal, Cenkhan Tekeli, Emir Öğünç

ADVERTISING

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