Description
This holiday season, Chewy, a trusted destination for pet parents everywhere, is showing them how to save on all the gifts needed for the most important gift that keeps on giving—the love and companionship of their pets.
Chewy debuts a new holiday campaign produced by award-winning creative agency Arnold Worldwide that brings to life the authentic relationship between pets and their people during the holidays while highlighting Chewy’s product assortment, savings, and convenience—just in time for gift giving. “The Goods” is a :30-second spot showing that while our beloved furry companions may not understand the outlandish decorations, intentionally ugly holiday sweaters, or matching pajamas on display during the holiday season, they certainly appreciate delicious treats and fun toys from Chewy.
This professional campaign titled 'The Goods' was published in United States in November, 2022. It was created for the brand: Chewy, by ad agency: Arnold. This Film medium campaign is related to the Pets and Retail Services industries and contains 1 media asset. It was submitted about 2 years ago.
Credits
Chewy
Mark Eamer – Chief Marketing Officer
Orlena Yeung – Vice President, Brand Marketing
Don Lane – Head of Brand Strategy & Marketing
Brian Johnson – Director, Brand Marketing
Lucas Pantel – Sr. Manager, Brand Marketing
Becky Ross – Sr. Manager, Brand Marketing
Kara Fullmer-Wehner – Head of Chewy Studios
Andrew Smiley – Head of Production, Chewy Studios
Kelly Nesbitt – Senior Broadcast Producer
Brian Distefano – Creative Director
Mike Sike – Art Director
Sebastian Ettinger – Senior Photographer
Arnold
Sean McBride, Chief Creative Director
Cass Taylor, Chief Operations Officer
Nathan Donabed, SVP Group Creative Director
Joshua Kahn, SVP Group Creative Director
Jamie Malnati, Associate Creative Director
Tori Young, Senior Copywriter
Whitney Bogosian, VP Executive Producer
William Gregg, Producer/Editor
Caroline Kozub, VP Marketing Director
Maya Lobban, Marketing Director
Sydney Southern, Senior Marketing Manager
Camara Price, SVP, Director of Business Affairs
Nicole Smith, Broadcast/Business Affairs, Talent Manager
Kerry Lowe, Associate Director, Project Management
Mitch Blum, Brand Strategy Director
Production
Missing Pieces
Director, Conor Byrne
DP, Ben Kutchins
Producer, Tyler Byrne
Producer, Jeff Darragh
EP, Kelly Martin
Post Production
Union Editorial
Editor, Merritt Duff
Assistant Editor, Jean Taylor
Managing Director, Caryn Maclean
Head of Production, Casey Cayko
Producer, David Apolo
Music
Gratitude Sound
Executive Producer, Bryan Hinkley
Color Correct CO3 C
