Description
Create a campaign that encourages people to travel to Antarctica.
Big Idea: Everything is bigger, better, grander in Antarctica.
This student campaign titled 'The Edge of the World' was published in United States in April, 2023. It was created for the brand: Antarctica, by ad school: S.I. Newhouse School of Public Communications. This Digital, OOH Outdoor, and Print media campaign is related to the Hospitality, Tourism and Travel and Tourism industries and contains 1 media asset. It was submitted over 1 year ago.
Credits
School: S.I. Newhouse School of Public Communications, Syracuse University
Art Director and Copywriter: Greta Hartwyk and Yaoxinyu Guo
Instructor: Kevin O'Neill
