Woman in traditional kimono walking in the Louvre Museum
Statue of the goddess Guanyin on top of the Queen Victoria Memorial in London
Temple of Heaven in the middle of Buen Retiro Park, in Madrid
Description
China Southern Airlines is the biggest airline company in China. So, it isn't wrong to say that the company is responsible to connect the country with the whole world. Here, we bind China and Western countries by mixing occidental landscapes with chinese features, showing that East and West are just a flight away.
This student campaign titled 'Taking China to the World' was published in Brazil in January, 2024. It was created for the brand: China Southern Air, by ad school: Redhook School. This Design, Digital, and Print media campaign is related to the Hospitality, Tourism, Transport, and Travel and Tourism industries and contains 3 media assets. It was submitted about 2 months ago by Copywriter: Ítalo Teixeira.
Credits
Advertising Agency (School): Redhook School
Art Director: Isadora Carvalho
Copywriters: Enrique Correa; Ítalo Teixeira