Description
How do you store your ketchup, upside down or right side up? Our scientists took it upon themselves to find the answer. That's when things got weird at Heinz headquarters. It seems as though the upside down....*clears throat*...we mean gravity has taken over all the packaging.
This student campaign titled 'Storing Things' was published in United States in November, 2022. It was created for the brands: Heinz and Stranger Things, by ad school: Kean University. This Design, Digital, and Print media campaign is related to the Food, Media, and TV and Streaming Promos industries and contains 5 media assets. It was submitted over 2 years ago by Jr. Art Director: Alicia Novoa.
Credits
Advertising Agency (School): Kean University, New Jersey
Art Director: Alicia Novoa
Copywriter: Alicia Novoa