Spotify FM Case Study Video
Description
Local radio stations used to connect older generations through music, and younger generations miss out on an integral part of music history. So, we decided to help Spotify users time travel through sound to connect with radio archives from the past.
This student campaign titled 'Spotify FM' was published in United States in April, 2024. It was created for the brand: Spotify, by ad school: S.I. Newhouse School of Public Communications. This campaign is related to the Electronics, Technology, Music, and Recreation, Leisure industries and contains 4 media assets. It was submitted 8 months ago.
Credits
School: S.I. Newhouse School of Public Communications
Art Director: Lara Molinari
Copywriter: Brooke Hirsch
Instructor: Mel White