ADVERTISING

Rijksmuseum

Rijksmuseum moves you

Agency: Ace

Description

For the Rijksmuseum's first brand campaign, we broke down traditional barriers between art and audience, highlighting the personal journeys through art history.
Soaring through the air—stunts, daring moves, and all the gear and equipment to make it happen—in the most prestigious cultural palace of the Netherlands, packed with priceless treasures of art, was nothing short of risky business.

The lead performer had to live the experience, make it utterly real—because if she didn’t feel it, neither would the audience. Narrated by master storyteller and art enthusiast Stephen Fry.

The Rijksmuseum moved us (and vice versa). It was absolutely spectacular.

This professional campaign titled 'Rijksmuseum moves you' was published in The Netherlands in November, 2024. It was created for the brand: Rijksmuseum, by ad agency: Ace. This Film medium campaign is related to the Public Interest and Travel and Tourism industries and contains 4 media assets. It was submitted 5 months ago by Executive Producer: Saskia Kok of Bonkers United.

Credits

CREDITS:

Production Company: Bonkers United
Director: Femke Huurdeman
EP: Saskia Kok
Producer: Jan Jinek
Production Manager: Annemieke Boschma
Production Assistant: Merel van dam
1st AD: Jim Cole
2nd AD: Steven Paul Gielen
Cinematography: Martijn Melis
Steadicam: Erwan van Buuren
1AC: Niels Zonnenberg
1AC: Steven van Beek
2nd AC: Berta Banacloche
3rd AC: Stijn Nuvemann
VTR: Joep Bannenberg

Talent: Jamines Karimova
Choreographer : Mès Lesne
Agent: Sonia Zmiji

Styling: Anna Margarita Dijkman
Hair & Make Up: Calou Jansen

Artdepartment: Jelier & Schaaf
Art Director: Dirk Tolman

Gaffer: Jeroen Zwart
Electricians: Reinhout Bakker, Robert Groendijk, Marten Jan Folkertsma, Ton Cox, Maxim Asscheman, Juliette Gruter, Nout Klaessen

Key Grip: Frans Leiwakabessy
Crane Operator: Richard van Oord
Best Boy Grip: Ade Johnson
Grip Assistant: Lars Postma

Stunts: Simon van Lammeren
Stunt Coordinators: Marcel Stefanski, Mark Wijering, Laurent Arrabito, Liam O’Callaghan

Location manager: Thijs Bolle
Location manager assistant: Jeroen van Boven
Location assistant: Daniel Klijn
Catering: Eveline van Stiphout

Camera equipment: Camera Rentals
Lights: Lux&co
Grip equipment: Gripwise
Location equipment: Locatiewerk

Edit: Church Edits
Editor: Mah Ferraz
Edit Producer: Kylie de vries

Post production:
Efraim Gons & Ton Habraken

Grading: Ethos Studio
Colourist: Dante Pasquinelli
Producer: Nat Tereshchenko

Sound & Music: Pumpcomp
Composer: Raven Aartsen
Sound Designer: David Coehorst
Voice Over: Stephen Fry

Agency: Ace
CD: Rogier de Bruin
CD: Ewoudt Boonstra
Producer: Jesse Broertjes, Kiek Beljaars, Monique van Smaalen
Accountmanager: Daan Hissink Muller

Client: Rijksmuseum
General director: Taco Dibbits
Managing director: Erik van Ginkel
Brand manager: Gerald van der Wijngaart
Head of communication & marketing: Marijke Smallegange
Head of digital & marketing: Nanet Beumer
Producer Rijksmuseum: Deborah van Tiel

ADVERTISING

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