ADVERTISING

Fits in Tight Spaces, first print

Fits in Tight Spaces, print 2

Fits in Tight Spaces, print 3

Hjalp app

Ikea x Kate Spades bag #1

Ikea X Kate Spades bag #2

Ikea X Kate Spades bag #3

Ikea X Kate Spades bag #4

Description

Insight: People want easy ways to maneuver their furniture when moving in.
Big idea: Ikea furniture is easily maneuverable because it comes in small, flat boxes.
Executions: Print, Ikea Hjalp App, and collaboration with Kate Spade.

This student campaign titled 'Move Easy' was published in United States in December, 2024. It was created for the brand: IKEA, by ad school: S.I. Newhouse School of Public Communication. This Digital, Experiential, and Print media campaign is related to the House, Garden industry and contains 8 media assets. It was submitted 5 days ago.

Credits

School: S.I Newhouse School of Public Communications
Art Director: Sebastian Lopez
Art Director: Ally Pierro
Instructor: Mel White

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