ADVERTISING

Indomie Noodles

Mama Do Good (Flavour Twist)

Agency: The Hook Creative Agency

Description

Indomie Nigeria sought to revitalise its flavour appeal by reimagining the iconic "Mama Do Good" TV ad, a beloved Nigerian commercial from over a decade ago.

This campaign implemented a time-skip concept, reintroducing the familiar characters in a contemporary setting. With a focus on enhanced flavor, vibrant visuals, and a mature yet playful tone, the ad successfully connected with a wider audience while honoring the nostalgic charm of the original.

This professional campaign titled 'Mama Do Good (Flavour Twist) ' was published in Nigeria in July, 2024. It was created for the brand: Indomie Noodles, by ad agency: The Hook Creative Agency. This Film medium campaign is related to the Food industry and contains 1 media asset. It was submitted 9 months ago.

Credits

Advertising Agency: The Hook Creative Agency, Lagos, Nigeria
Managing Director: Sam Ochonma
Growth & Partnerships Director: Akinwale Muse
Executive Creative Director: Adebayo Owosina
Executive Impact Director: Toheeb Balogun
Creative Director: J.P Idama
Associate Business Director: Okikioluwa Deborah O.
Strategist: Adesanya Oluwadara
Brand Manager: Tanimowo Oyindamola
Agency Producer: Ayomide Oladeji

Video Production: (Instagram handles)

Director: @villageboygram
Producer: @fatogunifeoluwa
DOP: @fedworks
1st AD: @adeniyi_ad
Gaffer: @geetee__j
1st AC : @henryyoungofficial
PM: @eze.ogechimary
PC: @thejolah @thechuloblvck_
Art direction: @thisishumanly
Sound: @sound_signature
Grip: @fajumoabiodun
Styling @anike.co
Makeup:@rouge_liz
Hair: @hiza_hair
Casting: @substancemodelingagency
Editor: @blaqeditor
DIT: @callmekretor
VO: excitingej
Sound: @theotherthrone
VFX: @braimahjosh
Color : @cutncolorpost

ADVERTISING

Sign up for our newsletter

Don't miss out. Receive our free weekly newsletter to learn about the best creative work from all around the globe. We're keeping your email safe and confidential.

Logo

Looks like your ad blocker is on.

×

We rely on ads to keep creating quality content for you to enjoy for free.

Please support our site by disabling your ad blocker.

Continue without supporting us

Choose your Ad Blocker

  • Adblock Plus
  • Adblock
  • Adguard
  • Ad Remover
  • Brave
  • Ghostery
  • uBlock Origin
  • uBlock
  • UltraBlock
  • Other
  1. In the extension bar, click the AdBlock Plus icon
  2. Click the large blue toggle for this website
  3. Click refresh
  1. In the extension bar, click the AdBlock icon
  2. Under "Pause on this site" click "Always"
  1. In the extension bar, click on the Adguard icon
  2. Click on the large green toggle for this website
  1. In the extension bar, click on the Ad Remover icon
  2. Click "Disable on This Website"
  1. In the extension bar, click on the orange lion icon
  2. Click the toggle on the top right, shifting from "Up" to "Down"
  1. In the extension bar, click on the Ghostery icon
  2. Click the "Anti-Tracking" shield so it says "Off"
  3. Click the "Ad-Blocking" stop sign so it says "Off"
  4. Refresh the page
  1. In the extension bar, click on the uBlock Origin icon
  2. Click on the big, blue power button
  3. Refresh the page
  1. In the extension bar, click on the uBlock icon
  2. Click on the big, blue power button
  3. Refresh the page
  1. In the extension bar, click on the UltraBlock icon
  2. Check the "Disable UltraBlock" checkbox
  3. Marque la casilla de verificación "Desactivar UltraBlock"
  1. Please disable your Ad Blocker

If the prompt is still appearing, please disable any tools or services you are using that block internet ads (e.g. DNS Servers).