Key to Madhyamam is in the hands of people
Description
The Madhyamam Daily print ad campaign was designed to counter negative sentiment and political propaganda surrounding the newspaper and to reinforce its commitment to providing unbiased and accurate news coverage. The main message communicated was that the "Key to Madhyamam is in the hands of people," emphasizing that readers hold the power to determine its success and credibility, and that the newspaper is not controlled by outside forces. This campaign aimed to counteract negative sentiment and reassert the newspaper's commitment to delivering impartial and truthful news to its audience.
This professional campaign titled 'Madhyamam Daily - Print Advertisement' was published in India in July, 2022. It was created for the brand: Madhyamam, by ad agency: Capio Interactive. This Print medium campaign is related to the Media industry and contains 1 media asset. It was submitted almost 2 years ago.
Credits
Advertising Agency: Capio Interactive, Calicut, Kerala, India
Co-founder and Creative Head: Abdul Gafoor KM
Creative Director: Manoharan
