Description
In Afghanistan, women are forced to cover themselves completely because of the imposition of burqa. We created a look made of Afghan burqas which were abandoned by Afghan women at the airport when they left the country.
The dress was handmade by Katty Xiomara, a Portuguese fashion designer, with the help of Zarifa Ghafari an Afghan human rights activist and former mayor in the country.
This professional campaign titled 'Look for Freedom' was published in Portugal in April, 2024. It was created for the brand: Amnesty International, by ad agencies: Havas Play and Havas Worldwide Portugal. This campaign is related to the Public Utility industry and contains 1 media asset. It was submitted 8 months ago.
Credits
Client: Amnesty International Portugal
Agencies: Havas Portugal, Havas Play, H/ Advisors
Chief Creative Officer: Paulo Pinto
Creative Director: José Vieira
Copywriter: Daniel Jubilot
Art Director: Joana Peseiro Santos
Account Executive: André Palma, Sofia Carvalho
Post Production: Rafael Gomes
Havas Play: Ana Roma Torres
H/ Advisors: Sofia Duff Burnay, José Pedro Luís, Leonor Lourenço
Photographer: Sérgio Rosário
Production company: Canal 180
Executive Producer: João Vasconcelos
Motion Graphics: João Parra
Camera: Joana Domingues, Joaquim Mora, Rafael Rodrigues, Nicole Noia