Description
Activate relaxation mode with Lay's STAX: Break time in style! Featuring Hyper-Realistic CGI.
Life in the office is hectic every day. Staring at screens until your eyes ache, feeling tired and stressed from the workload.
But wait! How about taking a break?
Lay's STAX invites you to 'activate relaxation mode' with 5 stunning Hyper-Realistic CGI Ads, appearing in the midst of office gatherings, ready to transport you out of the chaos and into a special break experience.
Lay's STAX CGI connects with every aspect of working life:
- Feeling bored during the commute? Lay's STAX brings delicious enjoyment.
- Stressful meetings? Lay's STAX adds a touch of joy.
- Busy schedule? Lay's STAX provides a refreshing break.
Unveiled with stunning awe from the very first second!
- Experience the smooth texture and uniformity of every chip, delivering the delight of its potato flavor.
- Indulge in the intense taste of every can.
- Unleash creativity through meticulously crafted CGI.
Once you see it, you can't resist!
This professional campaign titled 'Let's Joy the Break' was published in Thailand in March, 2024. It was created for the brand: Lay's, by ad agency: Brilliant & Million. This Content, Digital, and Experiential media campaign is related to the Confectionery, Snacks and Food industries and contains 2 media assets. It was submitted 11 days ago by Titipun Tubthong.
Credits
Chief Executive Officer: Sorada Sonprasit
General Manager: Thanaporn Chankitmunkong
Head of Creative: Titipun Tubthong
Head of Strategy: Vibhu Harnvarakiat
Business Director: Preeyapak Bongpipat
Creative Director: Rachata Punyathanasakchai
Associate Creative Director: Wayu Saenmee
Senior Creative: Wongsaton Kengpimon
Creative: Tanunporn Tanesrungroj
Senior Account Manager: Kiatiisak Prempree
Senior Producer: Suchalita Pawaranchanaphong
Senior Producer: Nirinya Jiragositpong
Production Company: VXReel
Coordinator: Pakin Ingkavipanont / Crave Asia
COO VXReel: Chansik P. Ko
Animator: Micko P. Mendoza
Animator: Jordan Q. Jovito
Animator: John Rey J. Edjao
Animator: Ernest John Cunanan De Guzman
Animator: Don John Arninio Gatacilo
