Description
With the idea that LEGO’s products are made of small pieces that are important to build the entire toy, the campaign aims to get people to be the missing pieces in somebody’s life by donating organs.
This student campaign titled 'Kidney, Lungs, Heart' was published in Canada in December, 2018. It was created for the brand: Lego, by ad school: Seneca College. This Print medium campaign is related to the Toys industry and contains 3 media assets. It was submitted almost 6 years ago.
Credits
Advertising School: Seneca College, Toronto, Canada
Art Director: Carlos Eduardo de Castro Veras