Description
For our More Birthdays campaign for The American Cancer Society. Usher sent this remix using our commercials to Justin Bieber on his 17th birthday. It was then sent to 46 million fans, over 50,000 likes in 5 hours on facebook, 1 million hits on youtube in 2 days.
Editor: P.S. 260
This professional campaign titled 'Justin Bieber and Usher wishes Happy Birthday' was published in United States in March, 2011. It was created for the brand: The American Cancer Society, by ad agency: The Martin Agency. This Film medium campaign is related to the Fashion industry and contains 1 media asset. It was submitted over 13 years ago.
Credits
Advertising Agency: The Martin Agency, USA
Chief Creative Officer: John Norman
Group Creative Director: Joe Alexander
Art Director: D'Arcy O'Neill
Copywriter: Neel Williams
Directors: Mysto & Pizzi, Joe Alexander
Agency producers: Leslie Griles, Sam Tucker