Description
Jack Ryan season 3 was coming to Prime in South Africa. The problem was that not many viewers had heard of the Jack Ryan series or even watched it. So we needed to get them up to speed, by watching S1 + S2 before S3 dropped. As importantly, we wanted to get them talking about the show where conversations about TV and movies happen – Twitter. To achieve all of this, we created a binge-watching calendar for people to get viewing.
This professional campaign titled 'Jack Ryan Binge-watching Calendar' was published in South Africa in December, 2022. It was created for the brands: Prime Video and Prime Video South Africa, by ad agency: Machine_. This Digital medium campaign is related to the Media industry and contains 1 media asset. It was submitted over 1 year ago by Group Executive Creative Director: Jabulani Sigege of Machine_.
Credits
Senior Brand Manager: Ilze Smith
Executive Creative Director: Jabulani Sigege
Creative Group Head/Art Director: Roderick Laka
Senior Copywriter: Mahlatse Moetlo
Digital Designer: Chris Wilton
Copywriter: Nuhaa Davis
Client Service Business Lead: Lauren Brabant
Account Director: Muneeb Davids
Managing Director: Robyn Campbell
Project Manager: Rebaone Diseko
Agency Producer: Vuyi Udechukwu
Content Editor: Ziyanda Ntshingila
AV Production Company: Prodigious
