Description
The new campaign from Instacart uses some crafty visual storytelling to illustrate how the Instacart app is the mightiest grocery tool of all.
Created in collaboration with independent creative company McGarrah Jessee (McJ) and directed by Mike Long, "It's All In the Phone" is a :30 spot that depicts people using their smartphones in very literal, unexpected ways at home -- chopping carrots, dipping chips into guacamole, toasting Pop-Tarts, and more.
This professional campaign titled 'It's All In the Phone' was published in United States in December, 2022. It was created for the brand: Instacart, by ad agency: McGarrah Jessee. This Film medium campaign is related to the Retail Services industry and contains 1 media asset. It was submitted over 2 years ago.
Credits
Agency: McGarrah Jessee (McJ)
Project Manager: Hannah Wheeless
Brand Director: Nick Schulte
Copywriter: Bryson Schmidt
Art Director: Page Kastner
Art Director: Adrien Bindi
Executive Producer: Abby Hinojosa
Producer: Jon Buss
Chief Creative Officer: Tim Roan
Brand: Instacart
Creative Director: Brian Button
Sr Co-Marketing Manager: Erin Sloan