Rough 3D, WIP
Description
Every swede knows the catch-phrase ‘Go och Glad, Kexchoklad’, which ruffly means ‘Good and Happy, Chocolate Wafer’ (it rhymes in swedish). This tasty treat is the single largest product on the Swedish confectionery market. And to advertise it Filmic Art re-created the choco bar in 3D and animated it in a creative way to their brand song. It looks simple and clean but there was a lot of work getting the right textures and precise colors to make it as true to real life as possible.
http://filmicart.com/
This professional campaign titled 'Indulgent' was published in Sweden in May, 2024. It was created for the brand: Cloetta, by ad agencies: Filmic Art and Food & Friends. This Digital, Film, and Print media campaign is related to the Confectionery, Snacks industry and contains 3 media assets. It was submitted 9 months ago.
Credits
Production Company: Filmic Art, Stockholm, Sweden
Advertising Agency: Food & Friends, Stockholm, Sweden