Description
Step into a world where passion meets artistry, and unity inspires strength. The "In Life, In Love, In Team" campaign by Adidas intertwines the vibrant spirit of community with the elegance of Arabic calligraphy, creating a visual and emotional tapestry that celebrates our shared journeys.
Each stroke of the calligraphy tells a story—stories of resilience, connection, and triumph. In life, we strive; in love, we bond; and in team, we rise. This campaign invites you to embrace your path, cherish your relationships, and ignite the power of teamwork, all while honoring the rich heritage of Arabic culture.
Join us as we redefine what it means to be part of a team. Together, we’ll celebrate every victory, support one another through challenges, and express our individuality through the art of collaboration. Wear your passion, share your love, and stand strong as one.
In life, in love, in team—let’s create a movement that resonates beyond borders, uniting us all through the beauty of sport and the strength of community.
This professional campaign titled 'In Life, In Love, In Team' was published in Qatar, Saudi Arabia, and United Arab Emirates in March, 2023. It was created for the brand: adidas, by ad agency: Creative Deer. This Design and Print media campaign is related to the Sports industry and contains 3 media assets. It was submitted 7 months ago by Creative Director: Abdelkader Dris of Creative Deer Dubai.
Credits
Client Name: Adidas
Agency: Creative Deer
Creative Director: Abdelkader Dris