Description
Despite their superior nutritional and health benefits, macadamias haven’t shared the same spotlight compared to the likes of peanuts, almonds and cashews.
When HBO's biggest show of the year - House of the Dragon - launched, we were gifted an opportunity to create a tactical execution that leveraged the show and amplify the brand comprising 'the world's most luxurious nut', coincidentally named House of Macadamias.
This professional campaign titled 'House of Macadamias' was published in South Africa in September, 2022. It was created for the brand: House of Macadamias, by ad agency: Retroviral. This Content and Digital media campaign is related to the Food industry and contains 1 media asset. It was submitted over 2 years ago by CCO: Mike Sharman of Retroviral.
Credits
Agency: Retroviral, Johannesburg, South Africa
CCO: Mike Sharman
CD: Ndumiso Nyoni
Head of Design: Koketso Masisi
Design: Mei Lee