ADVERTISING

Description

"History Outnumbered" is a powerful campaign by Dentsu Creative Iberia for The History Channel, marking both the 80th anniversary of the Holocaust and the 25th anniversary of the channel itself.

In response to the troubling resurgence of far-right extremism, the campaign delivers a stark warning: if we don’t learn from history, we are doomed to repeat it. Tattooed numbers from the arms of Holocaust survivors are used to visualize frightening data, such as –

33,963 Racial Hate Crimes in Germany in 2024
162 Neo-Nazi Marches in 6 Months
1,856 Likes on the comment “We miss you, Hitler”

It's a chilling juxtaposition that brings the past into sharp, unsettling focus, running across TV, print and OOH.

This professional campaign titled 'History Outnumbered' was published on April 10, 2025. It was created for the brand: The HISTORY Channel, by ad agencies: Dentsu Creative and Dentsu Creative Portugal. This campaign contains 6 media assets. It was submitted 22 days ago.

Credits

Credits:
Client: The History Channel
Agency: Dentsu Creative Iberia
Chief Creative Officer: Lourenço Thomaz
Executive Creative Director: Ivo Purvis
Copywriter: Diogo Stilwell
Art Director: João Mescas
Head of Production: Kiko Pinto Magalhães
Motion Graphics Designers: Sérgio Dores, Márcio Valente
Account Director: Paula Cardoso
Client Services Lead: Almudena Guisado
Global Client Director: Maurizio Vitale
Case Study Production: 78 Films
Case Study Editor: António Mendes
Sound Production: Guel

ADVERTISING

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