Description
Last year, to prolong the fun atCarnival, Skol bet on scaring off the rain from the carnival parades with theSkol Airplane and its cloud seeding technology. This time around, the intention is to disperse the crowd by doing exactly the opposite.
Brazil’s biggest beer brand presents the Heliskolpter, a helicopter equipped with a mechanism that pours water from midair to disperse crowds that break the lockdown orders during Carnival.
Skol tested the stunt using mannequins and released a video of it. If consumers get behind the idea, the Heliskolpter could hit town this weekend.
This professional campaign titled 'Heliskolpter' was published in Brazil in February, 2021. It was created for the brand: Skol, by ad agency: GUT. This Digital medium campaign is related to the Alcoholic Drinks industry and contains 1 media asset. It was submitted almost 4 years ago by Account Coordinator: Sage of Powell Communications.
Credits
Advertising Agency: GUT, São Paulo, Brazil