Description
There are some days when you wake up, but you’re not actually awake. And on one of those days, a lot of funny things can happen. At home, on the street, or at work. Situations that can happen to all of us, more or less.
Because you haven’t truly woken up until you’ve had breakfast. And when you haven’t eaten breakfast… it shows!
So, start your day with a delicious breakfast at McDonald’s!
This professional campaign titled 'Half Awake ' was published in Greece in May, 2024. It was created for the brand: McDonald's, by ad agency: DDB Athens. This Digital, Integrated, and OOH Outdoor media campaign is related to the Food industry and contains 4 media assets. It was submitted 9 months ago by Account Supervisor: Chrysa Antonopoulou of DDB Athens.
Credits
• Advertising Agency: DDB Athens, Athens, Greece
• Executive Creative Director: Costas Vanis
• Creative Director: Panagiotis Togias
• Senior Αrt Director: Stelios Livanos
• Art Director: Aleka Kaberi
• Senior copywriter: Stefanos Stefanopoulos
• Art: Niki Arvaniti
• Account Team: Christiana Tolia, Anna Pazarentzou, Elena Moulio
• Production Company: STEFI Productions
• Director: Akis Mitaftsis
