ADVERTISING

FootJoy

Feel The Joy, "Pin Hunters"

Agency: Opinionated

Pin Hunters

Pin Hunters Poster

Description

FootJoy, the No. 1 shoe in golf is riding into town with a new integrated global brand campaign styled like a classic Spaghetti Western. The work, created by independent agency Opinionated, centers on a series of cinematic spots coined "Pin Hunters," in which PGA Tour stars Will Zalatoris and Sahith Theegala square off at high noon for a classic shootout surrounded by fellow PGA and LPGA stars. But instead of facing off with six-shooters as townsfolk scurry for cover, the up-and-coming Tour favorites flash their iron skills on the links.

This professional campaign titled 'Feel The Joy, "Pin Hunters"' was published in United States in February, 2024. It was created for the brand: FootJoy, by ad agency: Opinionated. This Content, Film, and Integrated media campaign is related to the Retail Services, Sports, and Sportswear industries and contains 2 media assets. It was submitted about 1 year ago.

Credits

CREATIVE CREDITS

CLIENT: FootJoy
CAMPAIGN: Feel the Joy
SPOT: “Pin Hunters”

Agency: Opinionated
Executive Creative Director: Mark Fitzloff
Executive Creative Director : Rob Palmer
President: Trish Adams
Art Director: Nate Corrado
Copywriter : Lauren Olson
Producer: Jeff Selis
Senior Producer: Cole Davenport
Head of Strategy: Dave Daines
Producer: Patty Brebner
Account Director: Nick Larkin
Account Executive:Ihsan Robbins
Head of Client Services: Michael Dalton
Business Affairs: Noyle Jones

PRODUCTION
Production Company: Smuggler
Director: Randy Krallman
Executive Producer: Allison Kunzman
Director of Photography: Bryan Newman
Line Producer: Ian Blain
Assistant Director: Chad Antonelli

EDITORIAL
Editorial Company: Friendshop
Editor: Ben Suenaga
Producer: Adam Roe

COLOR: SOUND DESIGN
Company: Royal Muster
Colorist: Roslyn Di Sisto
Online Artist: Paul O'Shea Phil Crowe
Music Composer: Butter Music
Producer: Stone irr

VFX/ANIMATION
Music House: Butter Music
VFX Company: Parliament

ORIGINAL MUSIC
Song Title: Big Irons
Composer: Marty Robbins
Licensor for Publisher/Master: BMG



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