OHHHH! How beautiful is selfmade! Happy Valentine's Day to our lovely DIY-Community. #LebeSmårt #IKEA #IKEAat
OHHHH! How beautiful is selfmade! Happy Valentine's Day to our lovely DIY-Community. #LebeSmårt #IKEA #IKEAat
Description
This year's Valentines Day, IKEA sent an empowering message by simply promoting its core value: Do it yourself.
This professional campaign titled 'Do it yourself.' was published in Austria in February, 2024. It was created for the brand: IKEA, by ad agency: &US. This Content and Digital media campaign is related to the House, Garden industry and contains 2 media assets. It was submitted about 1 year ago.
Credits
Advertising Agency: &US
Photographer: Raphael Pribernig
Creative Direction: Nicolas Frey
Art Direction: Leonore Schlee
Concept & Copy: Tina Buchegger