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Description
This spot documents the issue of Cyber bullying and the effect it has on the daily lives of people exposed to it. Although the bullying may happen in the digital realm, its psychological effect continues beyond those platforms. The sense of fear and isolation is captured by telling the true story of a young man's experiences and his efforts to rise above the weaponised words and messaging. Telekom is working with various partners on initiatives to expose the effects of cyber bullying in it’s fight for a hate-free internet.
This NSFW professional campaign titled 'Cyber Mobbing' was published in Germany in May, 2020. It was created for the brand: Telekom, by ad agency: DDB. This Film medium campaign is related to the Electronics, Technology and Public Interest industries and contains 1 media asset. It was submitted over 4 years ago by Barber: Jo of 0307 Films.
Credits
Advertising Agency: DDB, Hamburg, Germany
Production Company: Markenfilm
Director: Kim Geldenhuys
Executive Producer: Stephan Brockmann
Dop: Adam Bentil
Editor: Matthias Graatz
