Description
The campaign aimed to debunk misconceptions about Bris (Child Helpline Sweden) and boost donations for their crucial work. Through a gripping cinematic film directed by Natanael Ericsson, we delved into a child's night, emphasizing the urgency of Bris's 24/7 support. The emotional impact was heightened with a dark reinterpretation of a familiar lullaby. Help us make a difference for children nationwide.
This professional campaign titled 'Children´s needs never sleep' was published in Sweden in December, 2023. It was created for the brand: BRIS, by ad agency: Volt. This Film medium campaign is related to the Public Interest industry and contains 1 media asset. It was submitted over 1 year ago by Art Director: Christian Jörgensen of Volt.
Credits
Advertising Agency: Volt
Senior Art director: Christian Jörgensen
Senior Copywriter: Johan Sundberg
Account director: Jonas Brodén
Account manager: Susanne Göthberg
Junior Art Director: Clara Pagh
Junior Copywriter: Ellen Almqvist
Planner: Nora Strömberg
PR: Samuel Skwarski
Final Art: Åsa Stjärnquist
Creative director: Jörgen Berglund
Motion designer: Daniel Eriksson
Production Company: New Land
Director: Natanael Ericsson
DOP: Mika Aberra
Executive Producer: Sophie Tamm Christensen
Producer: Moa Looft
Set designer: Angelica Nyman
