ADVERTISING

Dacia

Cheap Pick-up Lines

Agency: TBWA

Description

URL: http://apps.facebook.com/dacia-pickup/
WW\TBWA in Stockholm and low-price car manufacturer Dacia (owned by Renault) launched a Facebook app with cheap pick-up lines just in time for Valentine’s Day, giving people the chance to hit on friends in a cheap and cheesy way, while stating; ”This cheap pick-up line was brought to you by Dacia Logan Pick-Up, the cheapest pick-up on the market.”

This professional campaign titled 'Cheap Pick-up Lines' was published in Sweden in February, 2011. It was created for the brand: Dacia, by ad agency: TBWA. This Digital medium campaign is related to the Automotive industry and contains 1 media asset. It was submitted about 14 years ago.

Credits

Advertising Agency: WW\TBWA Stockholm, Sweden
Art Director: Alexander Fredlund
Copywriters: Kalle Widgren, Johannes Ivarsson
Account Director: Tina Thornander
Account Manager: Sara Böttiger
Graphic Design: Ingrid Wallmark Hjerpe
Developers: Dallas Sthlm, Noc Webbyrå
Web Director: Måns Ulvestam

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