Description
Online banking can be a challenge for many, but not with the Commonwealth Bank's online banking platform NetBank. To promote this message, the white agency placed a loveable senior couple and their lounge room in a local shopping mall to demonstrate NetBank's simple functionality to passers by. Together Bob and Doreen show just how easy online banking can be for absolutely anyone.
This professional campaign titled 'Bob & Doreen' was published in Australia in December, 2011. It was created for the brand: Commonwealth Bank, by ad agency: The White Agency. This Ambient medium campaign is related to the Finance industry and contains 1 media asset. It was submitted almost 13 years ago.
Credits
Advertising Agency: The White Agency, Sydney, Australia
Executive Creative Director: Darwin Tomlinson
Associate Creative Director / Copywriter: Marcus Tesoriero
Agency Producer: Rhadi Bryant
Editor: Bernadette Murray
Director: Dan Ilic
