Description
The world speaks to us in countless ways. Sometimes in the grand sweep, often in the subtle detail. The vibrant defiance of street art. The quiet joy of a child's game. The unspoken connection in a shared smile. The personal soundtrack to an unseen dance. These moments, infused with an artistic spirit, are what truly resonate.
At Motorola, we believe in capturing and enhancing these resonant moments. The conceptual art direction explored in these unseen pieces for Motorola was precisely about understanding this pervasive presence of art in our lives. It was a crucial step in envisioning how our technology can seamlessly integrate with and even amplify those sparks of beauty and energy that make life richer.
This professional campaign titled 'ART TV IN REAL LIFE' was published in Ecuador, Mexico, and United States in July, 2024. It was created for the brand: Motorola, by ad agency: BBA Ecuador. This Print medium campaign is related to the Electronics, Technology industry and contains 5 media assets. It was submitted 18 days ago by Art Director: Leonardo Briones of Treehouse.
Credits
Advertising Agency: BBA, Quito, Ecuador
Creative Executive Officer: Bryan Recalde
General Account Director: Francisca Frisch
Creative Director: Roberto Pérez-Rivadeneira
Art Director: Leonardo Briones
Copywriter: Jonathan Sthory
Community Manager: Camila Estrella
Graphic Designer: Leonardo Briones
Production: Gisselle Macías
Accounts: Dayana Tupiza
Client: Johanna Vinueza / Motorola TV Ecuador