ADVERTISING

Mukul Madhav Foundation

Art Reimagined | Earth Day

Agency: Schbang

Description

Some of the most iconic classic paintings such as Starry Night, Shakuntala, and so on, had nature as an equally prominent subject of the painting. Throughout history, nature has been more than just a backdrop—it has been a muse. Iconic works like Starry Night and Shakuntala are celebrated not only for their subjects but for the natural beauty that completes them.

It accentuated and added value to the composition of the art and the artist's painting style.

This Earth Day, we asked a powerful question: In a world gripped by climate change, would these masterpieces still be possible?

We then reimagined classic paintings against today’s environmental realities. The results are haunting and thought-provoking—a reminder of what we stand to lose if we don't act now.

This professional campaign titled 'Art Reimagined | Earth Day' was published in India in April, 2025. It was created for the brand: Mukul Madhav Foundation, by ad agency: Schbang. This Design and Digital media campaign is related to the Media and Public Interest industries and contains 5 media assets. It was submitted 18 days ago.

Credits

Advertising Agency: Schbang
Associate Vice President: Varsha Rohani
Team Lead: Aayushi Shah
Brand Impact Strategist: Megha Garg
Senior Graphic Visualizer: Kriti Das

Client: Mukul Madhav Foundation
Managing Trustee: Mrs. Ritu Hinduja Chhabria
Trustee: Ms. Gayatri Chhabria

Client Team:
Shalom Paul
Babalu Mokale
Barsha Sonowal
Vinay Patil
Sumit Bhatia

ADVERTISING

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