Description
The global megatrends are Artificial Intelligence and the rise of authoritarian leadership. The swiss weekly newspaper “WOZ” is a kind of antagonist to these trends: human-made journalism that doesn't fear power. That’s exactly what people need these days. So it got out, just as the world is getting rattled by mutliple computer- and human based crises, with a campaign claim for good, human made journalism: Antifascist intelligence.
This professional campaign titled 'Antifascist Intelligence' was published in Switzerland in March, 2025. It was created for the brand: WOZ, by ad agency: Freundliche Grüsse. This OOH Outdoor medium campaign is related to the Media industry and contains 1 media asset. It was submitted 3 days ago by Samuel Textor of Freundliche Grüsse AG.
Credits
Advertising Agency: Freundliche Grüsse, Zürich Switzerland
Creative Director Art: Pascal Deville
Creative Director Text: Samuel Textor
Graphics: Julia Felder
Consultant: Eva Brun
Media Agency: Generation Media
Media Planning: Peter Stirnemann
