ADVERTISING

Saatchi & Saatchi

All AI Want For Xmas

Agency: Saatchi & Saatchi

Description

This year we asked AI to help us wish our clients happy holidays in a very peculiar way. The classic feedback received during the year was analyzed by text-to-image AI software and transformed into a surprising set of illustrated Christmas cards with an ironic and irreverent tone. Check it out at https://allaiwantforxmas.com/en/

This professional campaign titled 'All AI Want For Xmas' was published in Italy in December, 2022. It was created for the brand: Saatchi & Saatchi, by ad agency: Saatchi & Saatchi. This Digital and Direct media campaign is related to the Agency Self-Promo industry and contains 3 media assets. It was submitted over 2 years ago by Associate Creative Director: Leonardo Cotti of Saatchi & Saatchi.

Credits

Advertising Agency: Saatchi & Saatchi
CEO: Camilla Pollice
Executive Creative Director: Manuel Musilli
Associate Creative Director: Leonardo Cotti
Art Director: Mattia Cacciatore
Copywriter: Carolina Palombo
Digital Producers: Eleonora Giuliani, Eleonora Mancini, Sara Andreozzi
Editor: Fulvio Rossetti
PR: Rachele Dottori

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