Description
This campaign is about how when your hair is soft, you want to feel it and touch it all the time. To the point where you don't mind if it's wrapped all around you.
This student campaign titled 'A New Level of Soft' was published in United States in May, 2024. It was created for the brand: OGX Beauty, by ad school: S.I. Newhouse School of Public Communications. This Integrated and Print media campaign is related to the Beauty industry and contains 4 media assets. It was submitted 8 months ago.
Credits
School: S.I. Newhouse School of Public Communications
Art Direction & Copywriting: Adam Knode
Instructor: Mel White