ADVERTISING

Gold Life Anti Suicide Fan Rod

360 Degree Campaign

School: VIVA Institute of Applied Art

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Bus Panel

Hoarding

Bus Back

Poster

Poster

Train Panel

Description

Gold Life -Anti suicide Fan Rod is founded by electrical eingineer Sharad Ashani. In order to curb suicide by hanging from ceiling fan, a specially designed fan down rod (pipe) has been developed, which can be used in place of ordinary fan down rod or pipe for hanging fan to save life.
The objective of my campaign is to make people aware of the increasing number of suicides and also the solution to it which is Gold Life- Anti suicide Fan Rod. I have executed the campaign in direct way of approach by showing various situations in which people can commit suicide like a student can commit suicide because of academic stress, a farmer can commit suicide because of burden of the debts, etc. But because of the Gold Life Anti suicide Fan Rod their attempt of suicide goes unsuccessful and hence a message is delivered that sometimes its good to be unsuccessful.

This student campaign titled '360 Degree Campaign' was published in India in April, 2023. It was created for the brand: Gold Life Anti Suicide Fan Rod, by ad school: VIVA Institute of Applied Art. This Design, Digital, and Print media campaign is related to the Electronics, Technology industry and contains 11 media assets. It was submitted about 2 years ago.

Credits

Advertising School: Viva Institute Of Applied Art

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