ADD (Sporting Association for the Disabled): Parking Spot
Advertising Agency: ageisobar, São Paulo, Brazil
Creative Director: Carlos Domingos
Art Director: Henrique Mattos
Copywriter: Daguito Rodrigues
Production Company: Digital 21
Director: Rodolfo Patrocínio
Sound Company: Banda Sonora
Aired: January 2012

9 Comments
Nice twist at the end.
THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL
Well done Brazil. Although "help them occupy this spot" was not really needed.
Yup. Better. Simpler.
+++
"I love some things, and don't love some other things."
I was waiting throughout for someone to park there... tsk ... Anyways .... Nice work but agree with Temple that 'just Hire a Disabled Person' would've been much stronger and better...
Amateur for life!
nice job!
Cool
I like this. It makes the idea of having someone with a disability on your staff more of a reality. It connects to something we all encounter.
well done.
I loved it.