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McDonald's McCafé: Shy Girl

McDonald's McCafé: Shy Girl
您的评分: 未投票 平均: 5 (34 votes)

A shy girl / An insecure boy
Everything good begins with a good cup of coffee.

Advertising Agency: TBWA, Berlin, Germany
Chief Creative Officers: Stefan Schmidt, Kurt Georg Dieckert
Creative Directors: Vesna Koselj, Lucio Regner
Art Director: Andrew Morgan
Account Supervisor: Christoph Erdmann
Designer: Andrew Morgan

15 Comments

Mammoths-Not-Dead 的头像 209 点
Mammoths-Not-Dead | 星期四, 2012-02-09 12:16

could be better

http://www.behance.net/Mammoths-Not-Dead

kleenex 的头像 8430 点
kleenex | 星期四, 2012-02-09 14:18

I agree. A nice concept though.

joelapompe 的头像 2480 点
joelapompe | 星期四, 2012-02-09 12:21

looks like the DEVK insurance campaign :
http://adsoftheworld.com/media/print/devk_insurance_driver

http://www.joelapompe.net / http://www.facebook.com/joelapompe.officiel / http://twitter.com/joelapompe

thedesignaddict 的头像 4341 点
thedesignaddict | 星期五, 2012-02-10 08:33

Also like 'The Economist'.

Billoughsby 的头像 5127 点
Billoughsby | 星期四, 2012-02-09 20:17

Not in any consequential way, joe. This is different and better.

Must have been a slow Gotcha! day in the Limpopo news room.

"Ubi hubave lubearned thubat ubanuby fubool cuban wrubite uba bubad ubad, bubut thubat ubit tubakes uba rubeal gubenubiubus tubo kubeep hubis hubands uboff uba gubood ubone."
-Lubeo Buburnubett

salamandos 的头像 1843 点
salamandos | 星期二, 2012-03-06 19:50

This is not different enough..

mrMagic 的头像 231 点
mrMagic | 星期五, 2012-02-10 04:36
6

Nice concept. But does it mean that if you don't drink coffee nothing good will happen to you?

Akshaya Singh 的头像 168 点
Akshaya Singh | 星期五, 2012-02-10 07:56

Loved this one. The best of the campaign for me.... The minimalistic approach to design looks good and the copy does the rest... Nice work ...

Amateur for life!

greenmarketingguy 的头像 2 点
greenmarketingguy | 星期五, 2012-02-10 08:23

I think it's a great idea to play off of the experiences that come along with a good coffee shop. I met my wife in a coffee shop / BN.

ace85le 的头像 3901 点
ace85le | 星期五, 2012-02-10 09:05
6

I like it. Not "wow" but definitely works on some level.

-------------------------------

www.scorchidentity.com

Brand Design | Logo Design | Brochure Design | Website Design | Branding Packages

himanshu prabhakar 的头像 474 点
himanshu prabhakar | 星期五, 2012-02-10 10:05

http://www.retrofuturs.com/#859760/Wikileaks

Himanshu Prabhakar

krautland 的头像 3204 点
krautland | 星期五, 2012-02-10 18:15
6

old concept but very appropriate.
might do well at this years' ADC. not a lot of good stuff to compete with, it seems.

fernandofumey 的头像 15 点
fernandofumey | 星期二, 2012-02-14 03:02

mastercard?

torontose 的头像 200 点
torontose | 星期五, 2012-03-09 02:18

colors are nice

DEVILS eYe_01 的头像 64 点
DEVILS eYe_01 | 星期五, 2012-03-09 05:48

wats so new..

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