Gas Jeans: Stand Up for Simplicity, 3
Advertising Agency: Kennedy+Castro, London/Rome/NYC, UK/Italy/USA
Creative Director: Ercole Egizi
Copywriter: Cosimo Bizzarri
Photographer: Scott Schuman (aka The Sartorialist)
Photo Optimization: Matteo Tranchellini Studio
Development: thinkingabout
Published: June 2010
8 Comments
not good...but company is good...
Ah, the smell of fashion 'advertising'.
social "conscious" cause for fashion....
I prefer when Diesel does that humorously.
And the art direction "natural pictures taken in the street then uploaded on my blog" doesn't work for me....
thumbdown for simplicity....
the ad which wasn't there
"Yes we the simplifiers who are all wearing multiple layers of carefully thought-out pieces of clothing."
Simple is jeans and a t-shirt. The more you layer, the more you have to think about matching. In all the ads we have multipl...oh God why am I looking for the concept in a fashion ad? I'm sorry.
i totally agree with Yarp
Design and layout is well-done; models are overdone, photography is simply done.
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Just keep this photo... in 3O years time we will all have a great laugh about it.
Simple ideas are the best !
One is Diesel, one is Guess... I mean Gas. Too funny for words.