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EXPERIENCE
04/2006 - up now working exclusive for Lazar ~ Klostermann advertising (before known as Designland) as
Strategic and Media planner and New Business
(for clients Dexia bank Slovakia, SkyEurope Airlines, ...)
since 09/2003 Freelance Consultant
Research | Brand Strategy | Marketing
* Strategic Planning, Research, Brand Strategy, Marketing Consulting for advertising and media agencies in Slovakia such as CIA Slovakia, EuroRSCG New Europe, Foot Cone & Belding, Grade\TBWA, Omnimedia, Publicis * Knut, Designland and other direct clients.
* Associated Trainer & Marketing Manager at Maxman Consultants, s.r.o.
05/2002 - 09/2003 United Consultants - Full Branding Consultancy Ag.
Project Manager, Consultant
* Strategic Planning, Marketing Research, Brand Building, Corporate Identity Projects, Consumer Insight
* Managed projects for clients such as ČSOB Leasing, EuroTel, Formát, Hrivis Invest, Maxman Consultants, Nextra, ST Online, PKB-Dexia, Rajo, Siemens, Sympatia Financie, Twist, Vitis Trade, VÚB and Advertising Agencies such as Mark/BBDO, Publicis*Knut, Foot Cone & Belding, Ogilvy & Mather, Boat Publicity, Designland, Megaloman and Pergam
* Participated on unique research "The Slovak Consumer 2003"
2000 - 05/2002 Grade\TBWA Advertising Agency
Strategic Planner, New Business
* Strategic Planning, Marketing Research, Communication Strategy
* Managed clients such as Baersdorf, CAC Leasing Slovakia, Ľudová banka - Volksbank, Metro Cash&Cary, Sony Playstation, VISA International, Viktoria - Volksbanken Versicherung.
EDUCATION
1993 - 1998 Comenius University in Bratislava, Faculty of Arts
* MA, Work Psychology.
1997 Academy of Advertising, Bratislava
* Marketing Communication Control (184hours).
1988 - 1992 Alexander Markuš's Grammar School, Bratislava
* Major in Mathematics
SKILLS
* Proven ability to work under high pressure and multi-faced project management conditions.
* Strong communication and excellent presentation skills. Copywriting practice.
* Proficient in MS Office, SPSS, Quark Xpress, Adobe Illustrator & Photoshop.
* Fluent in English, Slovak, Czech and Hungarian as well
PERSONALITY & HOBBY
* A team-oriented problem solver
* KAI (Kirton Adaption-Innovation Inventory): 130
* MBTI (Mayers-Briggs Type Indicator): ENTP
* Dog breeding, MTB, Theatre, Photography, Science-Fiction literature, Internet & HiTech gears
* Member of Trendguide.com Network
MOTTO
* Fish where the fish are.