Ads of the World is a commercial advertising archive and community showcasing the best and most interesting creative work worldwide. More
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AdCracker
History
- Blog
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- Member for
- 39 weeks 5 days
1. Personal information
- Real name
- AdCracker / Steve McNamara
- Website
- http://www.adcracker.com/
- Specialization
- creative director
- Country
- United States
- Location
- Orange County, CA / Eugene, OR
- About
I've been a Creative Director at JWT, BBDO and once on the client side at Capital One. The ad biz has taken me all over the world - New York, Hong Kong, Los Angeles, Jakarta. And I've met kilos of interesting personalities.
These days my passion is AdCracker CD, which is an interactive tool to trigger advertising concepts. AdCracker.com recently earned a 4 star MERLOT review, ranking among the best Multimedia Educational Resources for Learning and Online Teaching.
It’s a great tool for creatives who face the same daily challenges I've faced - creating fresh campaign concepts, under deadline, that meet the standards of an international ad agency.
We also publish an annual CD of the Best Brand, Positioning & Direct Response ads, Worldwide.
Our Creative Brief forms and How To articles are used by many of the best ad & design shops. Check 'em out:
How to Write a Creative Brief - Check out AdCracker's Sample Creative Brief. Plus an advanced brief for new biz, and several other creative brief forms - direct, Website etc. There's also an instructional video and article, "10 tricks to brand-building, sales-ripping creative briefs."
http://www.adcracker.com/brief/index.htm
http://www.adcracker.com/brief/sample_creative_brief.htm
Do stop by AdCracker.com and say, "Hi."
- Birth date
- 2007-08-13
