Sony Bravia: Balls

does anyone know the band or song which is playing in this clip? please email me.

At first I thought those balls were edited in in a 3D program, but its all real :O Very nice

Yes, it is all real! I read that they have througn 250.000 balls down a street in San Francisco. Very cool and colourful! :)

Chris thank you so mush for this song =)

I am from Slovakia, and i mean this song is very great, when i
see it first time i was satisfied, its great song!:)Thank you...

I really wish I thought of it. Great simple idea that made the world talk about it. Sending balls down a hill and shoot it. Simple genius.

I must ssay that this is one of the best commercial eva!!, My wife saw it and that is why we ended up visiting San Francisco, great city but no colourful balls, plese tell me which street it was that they shooted the ad.
thanks

HUge Commercial i would give the Grand Prix! at Cannes

I really like this Ads. I saw the same Ads like this but in UK. The Ads present "Juice product".

But i can not remember the brand name. (Ask someone in Uk. Or Europe will know) Moreover, its the

same song - i thought they may have the same agency...

Cost effective ad and the song is very very soothing

I thought this would be the Cannes grand prix, anyway it won gold in its category. One single premise: Colour like no other. The music and mood of the ad really makes you travel to another plane... Good job from Fallon.

I think the song's is of The Knife originally. I like that version better. Amazing ad nonetheless!

Please someone can explain me why it's a ghost town with no life, no people ? i'm not afraid to say that i don't like it even if the hole world think that it's the ad of the history. Sorry!

I wish the Sony site still had the long version posted... they used to have a really nice high-res version on their site. Some of the scenes were shot in front of my old house.

if you watch the "making of" this commercial, you'll see the director and some of the crew hiding behind plastic shields and car horns going off. even though it's all soothing and nice in the commercial, in reality it's a loud mess! :) can you imagine being hit by thousands of balls bouncing down a hill? that's probably why there are no people and why sony had to pay tens of thousands of dollars in damage to the car owners and house owners in the street. :)

jose gonzales.

I used to live and SF and loved it there. But i have a kind of a "green" question about this shoot which maybe someone like the one who replied on 12/7/08 someone who knows more about the actual filming might know: did they actually get ALL the balls cleared up? i mean, all those plastic balls are pollution if they don't all get picked up and if there really were 250,000 of them? well, that concerns me, i remember thinking that the first time i saw the ad. Hope someone might know the facts behind the shoot. thanks!

Yes, all the balls got cleaned up. They hired many production assistants to round up the balls.

Also, if you see the long version of the spot, there are people looking through windows and around corners, so it isn't completely devoid of people. The cinematographer's name is Jim Frohna. If you look him up, you can see a pretty good version on his reel.

No, it's a great version.

so whats the total effect of all the things?

The add is just brilliant...!!! Hats off to the creativity.....!! - Bangalore, India

Can watch it over and over again. what a wonderful work. a classic masterpiece of advertising.

One of the best adverts I've ever seen.

They look like magical sony orbs. :)
Hello reddit.

there must be a better way of executing these

Colorful and creative.

I've seen this ad more times than a normal human should.You really need to see it on a proper new tv screen to get the full effect, but oh what an effect! It's beautiful and there's a calmness in this madness that somehow overtakes me. I'm also partial to Jose's cover of this song and prefer it to the original. Also - an iconic city used for an iconic brand.