Fitvibe: Exercise
Advertising Agency: New Moment, Macedonia
Creative director : Dushan Drakalski
Art director / Copywriter: Nikola Vojnov
Ads of the World advertising archive and community showcases fresh creative campaigns daily from around the world. Read more
Do you need a great new logo?
If you need a logo for your company or product you can get it done with us.
In our logo store you can pick from over 28,000 pre-made logos that will be customized to your name for free or you can post a contest for us for just $250 and our designers from all over the world will submit dozens of logo design suggestions to your specific needs.
64 Comments
Interesting.
Really Intresting
Awsome!
<---------------SexInAds------------------>
http://www.facebook.com/sexinads
http://sexinads.tumblr.com
Love it! Kind of 80's ad, right?
"Bright ideas bring better results"
Don't be pretentious cause it comes from Macedonia. The idea is really good.
One of the best!
hmm. good. easy things r good
Nice. Thanks for the exercise!
First idea. Or second maby.
^ last asshole. Or second maybe.
For Macedonia is smart, but this trick has been done since the 80s.
***
http://ad-genius.blogspot.com/
Advertiser who won 10 or more lions in the last 10 years.
And I am not the real Juan Cabral, guys. So sorry for that!
what do you mean for macedonia is smart? Do u even now where macedonia is? What kind of statement is that?
Its either good or not good. For Macedonia is smart???? U prick.
Hello my friend,
Remember what´s written: "Be respectful".
I know where Macedonia, the country, is. I know even where Macedonia, the Greek state, is. I know that Macedonia won a gold Cannes lion this year.
What I meant is, for a country, with 2 million people, and with almost no advertising history, this idea is smart. Nothing against the people, pal. Italian are very clever and creative people, but look at the ads they do...
***
http://ad-genius.blogspot.com/
Advertiser who won 10 or more lions in the last 10 years.
And I am not the real Juan Cabral, guys. So sorry for that!
Haha, true. I've seen some really terrible ads from Italy up on this site. Had no idea they were known for that.
Anyway, regardless of whether this idea was done before, I'm not really getting the point of having the copy laid out the way it is.
It's difficult to follow and gets annoying halfway through. This is the kind of ad one would overlook because it takes too much effort to read and figure out what its for.
Funny AmOgodzz. Are you joking? Or have you eventually figured out why the copy is laid out the way it is?
The copy is laid out the way it is so it can annoy anyone who tries to read it? I love when the person who created the ad leaves comments as a guest trying to defend it.
Yes, I know its supposed to be reminiscent of the trajectory of someone running laps or doing suicide drills. But I still don't understand why they thought this layout would be a good idea.
trajectory?
you got it so wrong buddy. now i see why it annoys you.
:::J:::
when you read, youre "forced" to tilt your head from left to right...thats what they mean by "making you excersice". Its cool. Not great IMO
GiBo
I think he misread it as
"Macedonia is smart"
instead of
"For Macedonia... "
:::J:::
Even thought the concept isn't new, but the reverse text is always a good and interesting idea; it catches the attention of the reader and delivers the message in a smooth and effective manner.
I also like so much the Lost Generation script. Check this link http://www.youtube.com/watch?v=D4koRmd_68c
Interesting? This is brilliant.
This was e mail forward. seen atlist 4 ads like this. original idea please.
True.
Name: Erind Mati
Ocupation: graphical designer
Agency: B1 Advertising
Like this one for example http://www.youtube.com/watch?v=lFz5jbUfJbk combined with all those shabby eMail forwards [how funny your colleague looks like while reading something written upside down or similar].
Macedonian advertising agencies are good in one thing - always watching loads of ads, sometimes recognizing the good ones, and never making them based on their own ideas.
Idea used before in a tennis ball copy ad. I think it was Penn. But this is nice too.
this is so coooooool
Fantabulous!
Done before by TBWA\ Thailand , ad for Ministry of Health.
show the link please.
cuz i love this ad.
:::J:::
nice, but it has been used before.
YEAHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHH
HERE, THE ENTIRE AGENCY SURROUNDING ME AND DOING THE EXERCISE HAHA
ok stuff i guess
they showed me a picture & i laughed
dignity has never been photographed
I saw a similar thing before. It wasn't an ad. It was more like an internet joke. I guess they took the idea from it. Still interesting.
go macedonians..it's always great to see ads from little countries...
This is good.
:::J:::
REally very difficult understand but is nice design... i like very much
I like it a lot...simple, effective and ENGAGING. It involves you....that's the best form of advertising according to me.
.............................
Not all who wander are lost.
It's been a long while since I have seen a really good ad. And for the ones who think this ad has been done before, may I suggest, you guys post a link or something, instead of just blabbering? And if by a remote chance this idea was done before, shall I ask you a question? It is said that there are five people in the world who looks similar to each one of us. What say you to that?
Joselin John, copywriter
nice:)
fabulous! so clever
Brilliant!!! ;-)
i never wanted to turn my head thrice :(
-------------------------------------------------------------------
~ Quite obviously, I have gathered no moss ! ~
this idea was a silver lion in Cannes in the 90's
AmOgodzz, why are you so dumb? I really feel so sorry for you and you are beginning to affect some people here. Think before you make a comment on any work!
@adabortion, your name really says it all. You've said earlier that you've been in the industry for 12 years but the most recent work you posted on the forum is laughable at best. Give it up, loser.
I can assure you that I'm not dumb at all. I think we're all entitled to have our own opinions on the work posted on this site, whether or not you agree with them. I'm sorry that your life sucks so much that you find it necessary to express your anger and frustration anonymously on the internet and lash out against young people trying to hone their skills and build their portfolios. Very sad. Seek help.
@adabortion. Your name really says it all. You said earlier that you've been in the industry for 12 years, but the most recent work you posted on the forum is laughable at best. Give it up, loser.
I can assure you that I'm not dumb at all. I think we're all entitled to our own opinions on any work posted here, whether or not you agree with it. I'm sorry that your life sucks so much that you find it necessary to express your anger and frustration anonymously on the internet. Very sad. Seek help.
(Forgot to log in. Sorry, everyone. Except for you, adabortion. You're a douche.)
done in the 90's
Brilliant,
anyone of u who think that this is done before, POST a link, or stop blabering. and stop writing like guests.
I wish we talk about results of the campaign to the client more than how original and creative is.
How many potential customers will actually stop turning the pages, read this and actually take an action or remember the name after 2 seconds?
NONE
Thanks for your feedback AmOgodzz, I'm sure you'll go a long, long way! In advertising I hope.
That wasn't feedback. I was insulting you in response to your previous comment. How dense are you? I'll probably go farther than you ever have in advertising or any other field I try my hand at with relative ease. That chip on your shoulder must be getting heavy. We're done here. I'll leave you alone to wallow in your mediocrity now.
How anoying, i was planning on doing some posters in the same style last year, but for pain killers. Oh well, alteast I know the idea was good... =P
"That wasn't feedback. I was insulting you in response to your previous comment. How dense are you? I'll probably go farther than you ever have in advertising or any other field I try my hand at with relative ease. That chip on your shoulder must be getting heavy. We're done here. I'll leave you alone to wallow in your mediocrity now." -this is exactly the attitude we want in ad people!!! Everybody else you'd bump into will have a chip on his shoulder and you are the only one who doesn't, as far as you are concerned. Bravo!!!
By the way, you don't insult me and yes, you'll definitely go far whatever it is you'd get your hands on. Honestly, I can't wait to see you up there.
seen this before
outsmart me, if you can
show me the link
idea is thr
copywriter
mumbai
Early to bed, early to rise, work like hell and advertise
love it
good way to work out.. congrats
good way to work out.. congrats
i like it
-----
Others have seen what is and asked why. I have seen what could be and asked why not.
Pablo Picasso
i like it very much, good work yar
cool.. i like it :)
Really, really, really good! Beautifull, Go go go Macedonians go! :D