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Vereniging Verkeersslachtoffers (Dutch Road Savety): Family

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Your rating: None Average: 7.9 (50 votes)

Advertising Agency: Alfred International, The Netherlands
Copywriter: Edsard Schutte
Art: Jan-Willem Smits
Production company: Notcom
Director: Tom Driessen

35 Comments

Emran Hayat's picture 780 pencils
10

its brilliant

Creativity is a natural extension of our enthusiasm

viresh's picture 158 pencils

nice

shahidali's picture 3674 pencils

well, i thought its about heart attack till the copy came!!!

shahid

NastyJester's picture 746 pencils

Really nice. Seen something similar done here in the UK for drink driving, where a group of lads having a few beers at a table end up flinging a barmaid across the room with their table/car. While that ad was much stronger, I think I prefer the subtlety and style of this one.

naresh's picture 289 pencils

nice

Noddy

Guest's picture

Briiliant is word i got for this..

Guest's picture

done before. almost a blatant copy of a music video. As much as it annoys me, was done for a simple plan music video. really bad song but amazingly powerful video and great concept. http://www.youtube.com/watch?v=Bt6jzHCf0d0.

Guest's picture

2:27 / you're right

Z's picture 80 pencils

good

maashookshee's picture 414 pencils
10

this is really cool respect. well done

morse's picture 8308 pencils
10

Amazing. Well done.

What hath God wrought

Guest's picture

I've seen something similar this year in CANNES.

daniel ieraci's picture 335 pencils

While I know it's not the most original thought as others have mentioned previous variations of this, I still absolutely love it. Very impacting and simple; what great communications should be.

Guest's picture
6

nee bad.

Guest's picture

excellent job.

CurryJ's picture 959 pencils

I agree with Daniel. It may NOT be the most original idea but it simply hits you where it matters the most...the heart.

================================================
I think; therefore I am

Guest's picture

Like it, but indeed a similar film won gold in Cannes this year.

Guest's picture

DONE BEFORE IN CHILE BY LOWE PORTA FOR THE TV CHANNEL TVN

alexander_bickov's picture 3321 pencils

Somewhere I saw this like idea about nonalcohol

Umi's picture 39 pencils
Guest's picture

Done Cannes 2009 winner

Autobahn army road traffic

Guest's picture

Wow...it so realistic...!

Guest's picture

It is an easy to persuade the audience

Guest's picture

so nice

Guest's picture

excellent, thanks

Guest's picture

Its Simple

Guest's picture
9

WOW Its Simple

julian.l's picture 56 pencils
10

Right to the point, really nice ad and the way it develops!

Guest's picture

great

Guest's picture

I do like it!

AmOgodzzz's picture 834 pencils

This is evocative and powerful idea. The music makes it even more so.

samvijayv's picture 106 pencils

This is a powerful idea.
Briiliant is word i got for this..

tanvir hassan raju's picture 423 pencils
10

Awesome....just brilliant.. ...

tanvir

Guest's picture

realy nice

Guest's picture
10

genius

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