Olla: Bench
The day after is more relaxed for those who wear condoms.
Advertising Agency: age, São Paulo, Brazil
Creative Directors: Carlos Domingos, Paulo Pretti
Art Directors: Paulo Pretti, Henrique Mattos
Copywriter: Luiz Gustavo Fonseca
Photographer: Cláudio Elisabetsky
Published: October 2007



Comments
Yeah right? Who made up that bullshit fact?
Dramatising relaxation. Though you rather feel stressed when NOT using a condom, than feeling relaxed after using one.
Is it hard to advertise a condoms brand, rather than a category- condoms? I wonder. Does this kind of ads increase sales for Durex. I think it does, considering a supposed public exposure and impact.
One might say: yep, I need to feel that relaxation, I gotta try condoms, I'll have a..mm..Durex.
Decent ad...but nothing exciting!
concept is gud nut this viusal is not happening
RATE MY WORK
http://adsoftheworld.com/forum/dungeon/dhl_santa
concept is okey , but , you have a sexual protection
and maybe you died for cigar
ok if you don't catch HIV..catch cancer
could be a "joint" instead a cigarete, depends of your eyes.
hehehehe.
and please, dont tell me you know about a marijuana cancer in your 100 years old uncle.
nice ad
bad photoshop
What is this..
<<.... Method in Madness ....>>
Photoshop
If they continued smoking, they wouldn't have to use condoms either...!!!
www.wordsofbabel.blogspot.com
no photoshop here - i can guarantee that!
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