Advertising Agency: Saatchi & Saatchi, New York, USA
Chief Creative Officer: Tony Granger
Executive Creative Directors: Jan Jacobs, Leo Premutico
Creative Director: Alison Gragnano
Art Director: Menno Kluin
Copywriter: Icaro Doria
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Comments
This is an ambient for a campaign that was posted earlier:
http://adsoftheworld.com/media/print/crest_glide_teeth_floss_manhattan
http://adsoftheworld.com/media/print/crest_glide_teeth_floss_big_night...
http://adsoftheworld.com/media/print/crest_glide_teeth_floss_new_sport...
http://adsoftheworld.com/media/print/crest_glide_teeth_floss_sleeping
The movie is not necessary. But it's a great idea. The favorite for next Cannes Press GP.
Perfect print campaign this is. Doing it's version for thepeople in the streets was also very nice.
______________
In God I trust
mora beeeem
Icaro Doria strikes again.
He always come up with winning stuff.
(Ops, my last word made me remeber the Stuffit Deluxe Ads.)
Man, i hate you.
'come on.
it's nothing special.
really.
Press Gold Cannes 2007
Doing great work is hard, criticize others is way easier.
I prefer the print stuff. It´s absolute great stuff.
But for ambient?