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Yoplait Light: Office Scavengers

Advertising Agency: Saatchi, NY, USA
Chief Creative Officer: Con Williamson
Creative Directors: Judy Robinson, Josh Rubin
Art Director: Michael Arguello
Copywriter: Chris Bradford
Director: Matt Smuckler
Published: November 2010

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13 comments

morse's picture
morse
15046 pencils

Mildly amusing. Seen too many similar ads like this.

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

Guest's picture
Guest

Oh dear god that was bad... so 'ad' like... why, why did you submit this... it's gonna get roasted.

Guest's picture
Guest

I smell a hater...

HappyHour's picture
HappyHour
2386 pencils

So bad..

Guest's picture
Guest

I can totally relate.

HappyHour's picture
HappyHour
2386 pencils

- Saatchi Intern

Guest's picture
Guest

True story!

HappyHour's picture
HappyHour
2386 pencils

- Saatchi Intern #2

CuriousPencil's picture
CuriousPencil
4227 pencils

I, like, *totally* read these comments, in, like the SAME voice as the ad. Like, Total Downer.

Totally right.

Oblabla's picture
Oblabla
298 pencils

i only found the first part funny. they fancy real cakes and bakeries not the yoplait. the woman seems disapointed when she finds out that this is a yoghurt.

Oblabla.wordpress.com

CuriousPencil's picture
CuriousPencil
4227 pencils

Srsly tho?

Who's going to sit in their cage eating an upside down yoghurt with the lid on the wrong end when there's cake on the end of the phone where your BFF is ignoring you? Tchyaaa...

And spot-on, Oblaba- getting all that way to 'mystery floor eleventy-twelve because it shows we're a really huge building that's why you weren't invited' to find out it wasn't a real ladybird in a matchbox. Way to play the spot out on a downer, agency.

"And I lost weight".

"Who cares? Nobody invites you to cake parties - you lose weight by sheer friendlessness!"

Guest's picture
Guest

the second halfs KILLS me... but the upfront is nice. the casting is pretty funny... the music is a bit gimmicky.

Guest's picture
Guest

"The worst creative will always be better than the best critic"

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