Advertising Agency: TBWA\Vancouver, Canada
Creative Director: Paul Little
Art Director: John Williamson
Copywriter: Mia Thomsett
Animator: Isaac King at Headgear
Music: Apollo
Sound Design: Wave
Aired: March 2010
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23 Comments
whoa.
Just amazing
Alexander Bickov - Freelance web designer | Twitter | Facebook | Creative ideas
lovely.
ideas....30 minutes nahi toh free.
Made my day!
A great message sent thru a simple yet strong execution, and what a sweet commentary!!!
withalltherespects
very nice execution!!
nice !
great...!
Amazing
I love the style! Just lovely.
BRAVO!
www.mandyjunestinson.com | ninjabread.wordpress.com | wordjones
wow..
=== Looking for concept/art creative to form a team to work in independent advertising projects. ===
Alexandre Brito
Personal Page | Blog | Vlog:Video | Plog:Print | Twitter | Facebook
Bravo. Made me think.
Say my name, say my name...
This is so beautiful!
I was moved by this well written and directed video! I'm on cloud 9 with TBWA Airlines flight 357.
really nice! bravo!
mrckais
Beautiful animation. I wish I could witness the production process.. Congratulations.
This is such a beautiful ad, given from a child's innocent perspective of how the world is changing, love the visual, love the message. Aces in my book!
Cognito Ergo Sum
good animation and beautiful thought.
The good is the enemy of the great
Is it just me, or when kids ask such questions, it always leaves an impact? This is one of those moments.
Perfect. They also placed posters on subway stations. Perfect moment for Vancouver. The Olympics left them with a big sense of community. It is such a universal thing! I am very glad to see YMCA is re branding itself.
Blog | Twitter
WOW this is really cool.
I like the style and the message of community but as someone who works in the technology field, why does have to come at the expense of Internet as the villainous reason why we don't feel connected anymore? I find that people who think like this are in a minority view. When people don't understand technology, they tend to demonize it as a scapegoat rather than really looking at why we don't exercise, eat well or build community like we think we should be. It has nothing to do with the Internet, Games or Fast Food being "bad". It's about our own lack of education when it comes to why we should be valuing the "good" things rather than blaming it on others. Wouldn't it be great if people ate so much good food that fast food restaurants didn't have enough business to stay in business? Wouldn't it be so cool that so many people would exercise that we didn't need fitness centers at YMCA's? Wouldn't it be so cool...
I digress. What is the real story that YMCA's should be telling?
very touching