Ads of the World A Graphics.com site

Xbox / Gow Army: Room

Your browser is not able to display this multimedia content.

Watch / Download in QuickTime format
Your rating: None Average: 2.8 (10 votes)

We are already training. We want you.

Advertising Agency: McCann Worldgroup México
Ejecutive Creative Director: Rodrigo Cortes
Creative Directors: Rodrigo López, Uises Manjarrez, Fernando Mejia
Art Directors: Ulises Manjarrez, Angel Ortíz
Copywriters: Fernando Mejia, Geraldine Basaldúa
Group Account Director: Rebeca Marin
Account Executive: Erik Hernández
Agency Producer: Kristina Patiño
Director: Ricardo Vargas
Producers: Hector Tostado, Javier Talan
Production Co & City: Rancho Studios, México
Released: October 2008

Comments

Mshake's picture

The credit crises hits production values... and thinking.

bompa's picture 300 pencils

WTF. This is so bad.

coolcatdaddy's picture

Zach and Jason were blissfully playing their Xbox one day, oblivious to the world around them. Little did they know that Zach's kid sister was recording them with a cell phone.

Sis happened to leave the phone lying around one day and Dad poked around in it.

"Hmm...," he said, thinking about his deadline at the agency, "I can work with this."

Two weeks later, Zach and Jason couldn't figure out why all the kids were laughing at them.

Later, when they discovered that Dad had ruined their social life by using a cellphone video of them playing a video game in a really stupid tv ad, they were devastated. They turned to a life of drugs and crime, leaving their parents with a host of bills from a therapist.

oshe's picture 702 pencils

Soy más que fanático del juego y sólo les puedo decir una cosa: A qué juegan con este comercial. PAra entender, es tan bueno como RAAM.

··o.s.h.e··

··o.s.h.e··

enrike_tko's picture 4 pencils

Esto parece de estudiantes o trainees, no de profesionales.

losvanvan's picture

Rodrigo López, Uises Manjarrez, Fernando Mejia pinches ladrones, devuelvan si tienen honor su sueldo de ese mes!!!!

Guest's picture

¡Noooo...! ¿Esto es de verdad? Hace poco me inscribí a un podcast mexicano, brieflog o algo así. Hablaba Rodrigo Cortes (según los créditos de esta pieza, Ejecutive Creative Director de McCann México) acerca de un cambio que había en la agencia desde hace como dos años, él le llamaba "LA NUEVA PIEL DE MCCANN".

Mi pregunta es: ¿esto ofrece “la nueva McCann México”?

Con razón esa agencia ha dejado de figurar no sólo en su país.

PD. Sr. Cortes, debería dejar su puesto a los trainees, evidentemente cuentan con más criterio.

Guest's picture

Coolcatdaddy's explanation of the ad was better than the ad itself.

Guest's picture

No es posible. Atención a mis alumnos de la clase de publicidad de 4° semestre. NO tomen esto como referencia, si lo ven, tápense los ojos, corran al baño, vomiten y recen recen hasta que estas imágenes de Xbox se les vayan de la cabeza. jajajajaja. esto vendrá en el examen de mañana.

Post new comment

We highly appreciate your comments. When commenting please acknowledge the following guidelines: Be respectful and helpful. Do not spam or link drop. Please note that guest comments do not appear immediately.

 
  • Allowed HTML tags: <a> <em> <strong> <cite> <code> <ul> <ol> <li> <dl> <dt> <dd> <blockquote> <img>
  • Lines and paragraphs break automatically.
  • Web page addresses and e-mail addresses turn into links automatically.

More information about formatting options

Ads of the World is an advertising archive and community. The archive showcases campaigns from around the world categorized and updated daily. In the forum you can discuss your professional life and post your work for critique. The blog features advertising stories. Read more

On Demand Videos


On Demand Videos: Video tutorials for advertising pros and designers providing tools and information you can trust — and use — on your very next project. Subscribe today!